University of Toronto. Data Library Service

Canadian market analysis resources

General

Analyzing the business mix

  • Canadian business patterns
    Includes: number of business establishments by number of employees, by NAICS and SIC, for Canada, provinces and territories, census metropolitan areas (CMAs)/census agglomerations (CAs), census divisions and census subdivisions. Restricted: DLI.

  • YellowPages.ca
    City and postal code queries and business listings. Category and proximity searching and listing. Mapping capability.

Analyzing the trade area

  • Canadian business patterns
    Includes: number of business establishments by number of employees, by NAICS and SIC, for Canada, provinces and territories, census metropolitan areas (CMAs)/census agglomerations (CAs), census divisions and census subdivisions. Restricted: DLI.

  • CANSIM:
    • via E-stat (Statistics Canada) Updated once per year. Restricted: DSP
    • via CHASS Updated weekly. Restricted: DLI
      Over 25 million time-series of Canadian socio-economic statistics, in all fields. Includes census division (county) level data on population estimates, life expectancy, mortality, cancer incidence, charitable donors, neighbourhood income and demographics, family characteristics, in- and out-migration, earnings by sex, market income, labour force estimates, construction price indices.

  • Vernon's city of [aaaa] (Ontario) directory./ Vernon Directories [annual]
    At University of Toronto Library: location and date varies. Search Library catalogue.

  • YellowPages.ca
    City and postal code queries and business listings. Category and proximity searching and listing. Mapping capability.

Analyzing local economics

  • Annual estimates of employment, earnings and hours, 1984-2006
    4-digit NAICS code, by Canada, provinces and territories. Annual, some quarterly, and monthly data.

  • Canada's retirement income programs, 1990-2005. (Statistics Canada; 74-507-XCB)
    Includes some province level data. Annual data. Restricted: DSP.

  • CANSIM:
    • via E-stat (Statistics Canada) Updated once per year. Restricted: DSP
    • via CHASS Updated weekly. Restricted: DLI
      Over 25 million time-series of Canadian socio-economic statistics, in all fields. Includes census division (county) level data on population estimates, life expectancy, mortality, cancer incidence, charitable donors, neighbourhood income and demographics, family characteristics, in- and out-migration, earnings by sex, market income, labour force estimates, construction price indices.

  • Census of population statistics, available in:
    • E-stat
      Profile data. County and municipality level, as well as census tract (in metropolitan areas only). 1986-latest. Restricted: DSP.
    • CHASS census analyzer
      Profile data. Federal electoral district, census tract (in metropolitan areas only), and enumeration/dissemination area. 1961-latest. Restricted: DLI.
    • CHASS census analyzer
      Basic summary tabulations (additional subject detail). All levels of geography, including FSA. 1961-latest. Restricted: DLI.

  • Income and productivity data (Center for the Study of Living Standards):
    Labour, capital, and total factor productivity. Canada and provinces, also US. By NAICS. 1961-2003

  • Income trends in Canada, 1980 - (Statistics Canada; 13F0022XCB):
    Annual data for Canada, provinces, and CMAs. Restricted: DSP.

  • Labour force historical review cd-rom (Statistics Canada; 71F0004XCB):
    Includes: activity prior to unemployment, class of worker, days lost from work, age, duration of unemployment, education, establishment size, lf estimates for families, hours lost from work, hours worked, industry, job tenure, marital status, multiple job-holders, occupation, overtime, reason for leaving last job, reason for working part-time, seasonally adjusted and unadjusted labour force estimates, student, supplementary unemployment rates, temporary/permanent, type of work sought, union coverage, wages, for Canada, provinces, economic regions, census metropolitan areas. 1976-latest Restricted: DSP.

  • SABAL: small area business and labour database (Statistics Canada):
    Primarily historic data, 1985 to 1996. Restricted: DLI.

  • Small area data, 1989 - . (Statistics Canada):
    Statistics based on the 20+ million income tax returns filed by Canadians. The Labour force income profile (STC 13C0018) file contains income tax based information on labour force participation. The Economic dependency profile (STC 13C0017) includes statistics on populations dependency on government transfer payments. The Neighbourhood income and demographics file (STC 13C0015) contains demographic statistics in individuals and their incomes. The Families (STC 13C0016) file contains statistics on family composition, ages of family members, income sources etc. The Seniors (STC 89C0022) file contains data on senior citizens (1997 only). Canadian capital gains. The Migration estimates (STC 91C0025) files contain estimates of migration by census Geography: Canada, provinces & territories (13 incl. Nunavut), and CMAs (26). Additional tables, for 1998 only, include charitable donors, RRSP contributors, Canadian savers, Canadian investors, Canadian investment income, Canadian taxfiles. Additional tables, for 1999 only, include RRSP contribution room. Microsoft Excel format files. Restricted: DLI.

Analyzing customer demographics and lifestyles

  • Annual retail store data
    Contains: expenses, revenue, and inventory by store type, industry, number of stores, gross margin, profit margin by type of store, operating profit by store type, number of stores and sales for chains, type of store. Canada and provinces. Annual data. Restricted: DLI.

  • Canada food stats
    Statistics on food consumption, supply, nutrients, the food processing industry, and agri-food trade. Most data are annual, from 1962/1995 through latest. Restricted: DSP.

  • CANSIM:
    • via E-stat (Statistics Canada) Updated once per year. Restricted: DSP
    • via CHASS Updated weekly. Restricted: DLI
      Over 25 million time-series of Canadian socio-economic statistics, in all fields. Includes census division (county) level data on population estimates, life expectancy, mortality, cancer incidence, charitable donors, neighbourhood income and demographics, family characteristics, in- and out-migration, earnings by sex, market income, labour force estimates, construction price indices.

  • Census of population data, available in:
    • E-stat
      Profile data. County and municipality level, as well as census tract (in metropolitan areas only). 1986-latest. Restricted: DSP.
    • CHASS census analyzer
      Profile data. Federal electoral district, census tract (in metropolitan areas only), and enumeration/dissemination area. 1961-latest. Restricted: DLI.

  • Consumer confidence index, 1972/73-2001 (Conference Board of Canada)
    Restricted: University of Toronto.

  • Consumer expenditures, from the Survey of household Spending/Survey of family expenditures

  • FP markets: Canadian demographics./ Financial Post [annual]
    At University of Toronto Library: HC 111 S822 ROBA, GOVT etc.

  • Health indicators database (Statistics Canada; 82-221-XIE):
    Includes data on health determinants, health status, health resources and health resources utilization, Canada, provinces and health regions, mid-1980s to mid-1990s, with a few series up to 2000/2001.

  • National tourism indicators, historical estimates (Statistics Canada; 13-220-XIB):
    Primarily historic data, 1986 to 2000. Restricted: DSP. Current quarterly estimates (STC 13-009-XIB) are Unrestricted.

  • SABAL: small area business and labour database (Statistics Canada):
    Primarily historic data, 1985 to 1996. Restricted: DLI.

  • Tourism statistical digest (Statistics Canada; 87-403-XIE):
    Demand and supply of tourism products and services. Data are presented at the national, provincial and regional/municipal levels. Restricted: DSP.

Evaluating an industry

  • Annual survey of manufactures, 1983-1995 (Statistics Canada; 63f0026xcb)
    Includes: province, year, 2-digit SIC, industry, number of establishments, number of production workers, wages, cost of energy, cost of materials/supplies, manufacturing shipments, and value added-manufacturing. Province level. Annual data covering 1983-1995. Restricted: DLI.

  • Canadian industry statistics (Industry Canada)
    Contains: manufacturing industry trends for establishments, employment, wages, production, costs, investment, international trade and industry performance in Canada from 1990 to present, 3-digit NAICS.

  • CANSIM:
    • via E-stat (Statistics Canada) Updated once per year. Restricted: DSP
    • via CHASS Updated weekly. Restricted: DLI
      Over 25 million time-series of Canadian socio-economic statistics, in all fields. Includes capital and repair expenditures, investment, retail trade, wholesale trade, bankruptcies, employment, earnings, labour force estimates, industry price indices, internet utilization, GDP, productivity, federal, provincial, and local government revenues and expenditures, etc.

  • Financial performance indicators for Canadian business, 1997-[latest] (Statistics Canada; 61F0058XCB, 61F0059XCB, 61F0060XCB)
    Contains key financial ratios by industry, derived from Statistics Canada databases of financial statements. Designed to serve as financial benchmarks against which individual firms and industries can be compared. Small, medium, and large enterprises. Stand-alone application. Restricted: DLI.

  • Performance plus (Industry Canada)
    On-line financial performance tool to help new and established firms determine how they measure up to the competition. It allows you to enter your company's financial data confidentially and compare it to industry averages.

  • Trade data online (Industry Canada)
    Canadian imports and exports, by province and all Canada, internationally, incl US by state. NAICS and HS2, HS4, HS6 10 years of data available. 5-digit NAICS.

  • Canadian trade database (Statistics Canada)
    Canadian imports and exports, by province and all Canada, internationally, including US states. HS10. Restricted: DLI.

  • World trade database (Statistics Canada)
    International imports and exports. HS10. Restricted: DLI

Resources for GIS applications

References

Html by Laine G.M. Ruus, Data Library Service, University of Toronto
Created: 2005/03/08; Last updated: 2009-11-13